Description

Driven Wealth: The Rise and Fall and Future of the North American Auto Dream takes readers on an insightful journey through the transformative history of the North American automobile industry. From its humble beginnings at the turn of the twentieth century, through its pivotal role in shaping the middle-class dream, to the challenges and decline of recent decades, this book explores how the auto industry built and then redefined wealth across the continent.

In Driven Wealth, Christopher M. Michaud delves into the intricate relationship between industrial innovation and societal prosperity. He highlights how the assembly line revolutionized production and created unprecedented middle-class wealth, and he examines the pressures and global shifts that have since reshaped the industry.

As we look toward the future, Driven Wealth challenges readers to consider whether the auto industry can once again become a pillar of shared prosperity or if it will continue to adapt in ways that leave communities behind. This book is a compelling exploration of how an industry’s evolution reflects broader economic and social transformations.